So, there’s two ways to look at this. One would be to gawk at the fact that ESPN , the worldwide leader in sports broadcasting, is using iPads and Xbox 360 consoles — common devices that are widely available to mere mortals — to drive content to millions of consumers. Another would be to gawk at the fact that ESPN has somehow managed to keep its finger on the pulse of innovation, despite being swallowed by Disney and being a part of one of the planet’s most monolithic corporations. Thankfully for you, we’re going to cover both angles here. Our eyes were opened after stepping foot in the company’s Bristol headquarters and really getting a feel for how the company views technology and its integration into programming, and it led us to a philosophical conclusion about how corporations should (but oftentimes aren’t) be taking advantage of what’s readily available. Ready to get schooled? Head on past the break . Gallery: Xbox 360 and iPad invade ESPN’s headquarters Continue reading Editorial: ESPN bypasses corporate red tape with iPad and Xbox 360, wannabe innovators should take note Editorial: ESPN bypasses corporate red tape with iPad and Xbox 360, wannabe innovators should take note originally appeared on Engadget on Sat, 12 Jun 2010 11:12:00 EDT. Please see our terms for use of feeds . Permalink    |   |  Email this  |  Comments

Read more from the original source:
Editorial: ESPN bypasses corporate red tape with iPad and Xbox 360, wannabe innovators should take note

Related Posts:

  1. New Xbox 360 gets a proper teardown analysis: power and noise reductions confirmed
    Anyone can take a hammer and rib-spreader to a new piece of hardware. But it takes someone like Anand...
  2. Apple announces the iPAD tablet, to have an IPS LCD display
    So, yesterday Apple finally unveiled their new device, the iPad tablet, which basically seems to be an oversized iPhone....
  3. Apple introduce IPAD
    Apple (Steve Jobs) introduced for a few minutes the Apple IPAD! At the moment no infos if the display...